Archive for February 19, 2019

How to Protect Direct Mail From Damage, Scuffs and Smudges

It’s happened to the best of us: you spend hours creating the perfect postcard campaign, crafting compelling copy and creating an eye-catching design, only to find that it doesn’t look so great once it hits the mailbox. Why does direct mail get damaged? Are postcard scuffs and smudges really inevitable? Unfortunately, yes. The very thing…

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