Customer Retention

Direct mail CRM campaigns are automated, productive, and cost-effective. You can reach leads that ignore online messages and are inactive across other channels.

What are customer delight examples? What do they have to do with the retention rate? Find out which marketing tactics can help to exceed customers' expectations

Inkit announces SOC 2 Type II information security compliance. Here's what this means regarding your user data and information.

Learn how gift card marketing can help grow your business, including customer engagement, raising brand awareness, strengthened customer relationships, and more

Communities are online spaces where people meet to share views about various products and services. Learn how to motivate people to join your customer community

Customers are the most essential part of your business. Learn how to build your customer retention strategy and stay in touch with your customers in this guide.

Customer and brand loyalty are vital in today's marketing. Learn the difference between brand and customer loyalty and how to keep your customers satisfied.

Effective customer reach and retention are big problems businesses face. This article explores strategies to broaden your customer reach and make people stay

How to build customer loyalty? Discover six ways to create a bond with your leads, increase customer loyalty, and turn people into your brand ambassadors here

Learn to increase direct mail impressions for optimizing your campaigns and grab the attention of your targeted audience with more effective direct mail strategies

Learn what is direct to consumer marketing and why D2C marketing direct mail is one of the best channels to promote brands that sell directly to consumers here

Customer communication management is the cornerstone of every business owner's strategy. Learn why you need a customer communication management strategy in 2022

How do you measure brand awareness? Ask for feedback, run marketing research, use specialized software, and other ways of measuring brand performance listed here

Get to know your customers better with tips from our article. Read about customer understanding and how to develop strategies aimed at customer expectations.

What is IAT testing, and what does the IAT measure ✅ Learn how to use IAT reports to make your marketing better targeted and avoid financial or reputational losses

Customer engagement best practices and examples ✅ Understand why you need a customer engagement strategy and how to engage customers in your company here

What is digital transformation and how it affects customer communications ✅ Step-by-step instructions on starting the digital transformation process in your company

Learn how to reach out to new customers using audience segmentation, alternative channels like direct mail, buyer persona analysis, referral programs, and more

Learn why direct mail and gifts are an effective marketing approach to grow revenue and find direct mail gift ideas with an explanation on how to implement them

Learn what is customer engagement and how it has evolved ✅ Find customer engagement metrics to track and actionable engagement strategies for your brand

90% of direct mails are opened, as opposed to 20% of emails. Your postcards and letters will not go unnoticed. Learn how to send a postcard or letter to customers in 202

Customer reach enablement for sales (also sales enablement) empowers the sales department. Learn the benefits of a well-executed sales enablement plan.

Check out the list of latest trends in digital communication systems from Inkit and learn why postcard marketing is a great addition to digital customer experiences

Market reach is an estimate of the number of people that might be interested in your business. Learn about market reach and how to increase your customer base.

Learn what differentiates holiday marketing from other approaches and how to make it more effective by powering your current efforts with automated direct mail

2021 was all about ensuring customer reach and increasing customer reach. Here are the year’s lessons learned and what new customer reach trends to expect in 2022.

Increasing your customer reach is vital to boosting sales this holiday. In this guide, you'll find tips and tools that can help you get to more buyers faster.

Learn what trends in reaching out to customers govern in 2021 and how to reach out to new customers with automated communication systems.

Learn why you should choose HTML into PDF rendering software with user role configuration and how to implement it through an HTML to PDF API for security management.

Discover the changes in customer communication channels brought by the digital trends of 2021, and learn how to use cutting-edge technology to reach your customers.

Learn how to reach out to more customers through new channels you probably haven’t used before: self-service portals, offline messages, micro influencing, and more.

Learn what interactive marketing is and how to use it offline to start increasing customer satisfaction with direct mail marketing trends and other channels.

Learn what inspired Inkit to design a unique document rendering solution and how it helps other businesses to scale, save money, and control document management.

Learn what difficulties financial organizations face while trying to reach their customers via online and offline marketing channels and how to deal with them.

Customer communications automation and innovations revolutionize the customer experience. Learn about the impact of the five most powerful 2021 tech trends here.

Looking for a fast and easy solution to deliver custom corporate gifts in batches? We’ve got you covered. Learn how to manage batch shipments and what to send.v

Discover how to turn an email into a PDF for archiving and the benefits of archiving emails, including higher security, enhanced data management, and others.

When developers put comments in their HTML code, they should convert the notes to PDF for record-keeping and tracking changes.

Learn how transition to paperless, automation software, business optimization, and other pandemic-related measures improve the quality of customer communication.

Remote customer communication could be challenging. In this post, Inkit shares five keys to successful customer reach when working remotely.

Learn what behavioral metrics help to measure the quality of your customer communications and how to efficiently maintain contact with customers in this blog post.

Lack of data validation, poor onboarding, and other issues can prevent your messages from reaching customers. Learn how to avoid this in this article.

Customer journey automation allows you to achieve a single customer view and provide a better customer experience. Here’s how to achieve it in five simple steps.

When address data is incomplete, incorrect, or outdated, direct mail campaigns suffer. Learn how to improve data quality with mail list processing.

Modern direct mail marketing is cost-effective, trackable, and targets specific leads with personalized messages. Here’s how direct mail can benefit your business.

To be truly effective, a single customer view must unite online and offline channels. Learn how to track and record offline communications in this article.

Learn how to minimize mail return rates by reducing insufficient address returns and improving the accuracy of contact information. More detailed guidelines here.

Find out what is account-based marketing, why you need to run target research of your audience, and how to use offline channels in ABM campaigns.

Customer win-back campaigns can comprise different channels, including mail. More about “We want you back” postcards and business postcard design tips here.

Customer retention vs. customer acquisition. How and why to run a multi-step customer retention program with direct mail marketing?

What are dunning accounts and how they affect your business? 5 affordable ways to bring back customers and renew subscriptions + direct mail for churn reduction.

B2B marketing in 2020. B2B marketing channels used for online lead generation and how to generate leads offline. Mail automation for cross-channel lead nurturing.

Meal delivery companies use direct mail for customer retention and customer success. Learn more about how food delivery companies utilize direct mail.

Looking for business growth ideas? When it comes to growing startups, many businesses are so focused on gaining new customers that they fail to retain...

Ever get stuck in the sales conversion process? Close deals every single time by following these three simple steps. It's easier than you think!

Re-engagement campaigns can easily double the number of customers you win back. And with one secret weapon many marketers neglect, you can do even better.

Your customers are probably leaving for one of these 3 reasons. Here are our favorite retention campaign ideas to keep them (with real-life examples).

Any good marketer knows their work has just begun at the initial point of sale. Use these customer retention strategies to boost loyalty.

Millennials respond to direct mail better than email and any other form of online ad. Learn how to send direct mail millennials will love.

More than half of today's consumers tune out online ads. Sync your online campaigns with direct mail remarketing to run effective ads.

You're going to lose about 25 percent of your email list this year. Ramp up your campaigns with these five re-engagement postcard examples.

The subscription business model is taking the e-commerce industry by storm, but retention is a significant problem. Direct mail can reduce churn.

Learn how to use Direct Mail Automation for customer reactivation in your marketing strategy

Sailthru knows personalization and segmentation strategies in automated marketing platforms with a cross-channel approach can heighten customer experience,

Are you using direct mail for customer loyalty? More marketers are turning to direct mail not only to drive repeat business but to increase loyalty.

Direct mail triggers bring in major results. In an increasingly digital landscape, these postcard triggers provide the extra touch marketers need.

Automated direct mail is changing the game. Link your CRM and direct mail automation software to boost the already sky-high response rates of direct mail marketing.

Direct mail automation is critical to reaching Generation Z, a group that will soon account for 40% of consumers and $4 billion in spending.

With direct mail cookie retargeting, you use powerful digital marketing tools to reach online customers with strong messages offline.

Real Estate direct mail marketing campaigns - why are they so effective and how can you automate them? Here are the answers and tips to choose the best postcard design

ABM Direct Marketing is a powerful B2B marketing tool. Combine direct mail with account based marketing to increase customer loyalty, ROI, and revenue.

Direct mail is one of the most effective marketing channels for law firms and attorneys. Here are tips to help you create results-oriented direct mail pieces.

Looking for the best way to retain your customers? Try direct mail to boost your customer retention strategies.

Be it for customer onboarding or employee onboarding, direct mail will take your corporate onboarding process to a new level.

Analysis of real direct mail campaigns. Business owners & marketers share their experience in mail marketing. The most common mistakes and simple ways to avoid them

Case Study: How companies use Black Friday flyers. Business owners and marketers share their experience with direct mail in Black Friday promotions.

How to keep buyers after Christmas? 10 Tips for creating an effective post-holiday marketing strategy. The right marketing message, cross-selling, mail, and more

What is re-engagement? Emails, dynamic ads, and direct mail as key remarketing channels. NatureBox’s case study on re-engagement postcards powered by Inkit.

Quick tips on how to make post-holiday marketing work. 3 Detailed examples of online and offline marketing: targeted ads, mail, social media, and more.

Valentine’s Day direct mail campaigns for brand visibility: postcard ideas and case studies. B2B and B2C offline marketing campaigns for customer loyalty.

How to use triggered customer journeys to optimize customer experience touchpoints: customer data analysis, enhanced experience, mobile touchpoints & direct mail