Strategies and tactics to attract customers and drive sales. Check out planning, promotion, and presentation of a product with the help of direct mail automation and other marketing tools across different marketing channels.
Purchase decisions of consumers are impacted by data privacy, among other factors. Learn more about optimizing the consumer purchase decision-making process here
Direct mail marketing is going green. Explore how to create eco-friendly mail marketing materials that will save your resources and make your brand stand out
E-commerce quizzes allow retailers to personalize shopping experience and offer more relevant products to consumers. Learn how to use them in our blog article
Direct mail retargeting is one of the most effective strategies to convert a prospect into a paying client. Here's what you need to know to make it work for you.
What is a saturation mailing? ✅ Learn the benefits of saturation direct mail and how to get the lowest rates for your business to minimize mailing expenses
Storytelling marketing through direct mail creates a stronger bond with your customers ✅ Learn how to research the audience and implement brand storytelling here
USPS Marketing Mail is a cost-effective way to send flyers, newsletters, bulletins, and catalogs ✅ USPS mail marketing vs. First-Class Mail vs. Automated mail
No Access to Delivery Location means the USPS can't deliver a mailing to a specified address ✅ Learn why it happens and how to prevent failed deliveries here
Postage rates in 2022 ✅ Learn how and why the United States Postal Service increases the cost of Priority Mail Express, Priority Mail, and some other services
‘How to mail a letter' instructions for businesses and individuals. Learn the proper format of mailing a letter, current postage rates, and envelope sizes here.
Informed Delivery provides essential tracking information for customer mail packages. Get step-by-step instructions on how to launch Informed Delivery mail here
Learn global consumer trends in 2022 and how businesses can use them to make marketing efforts more successful, launch new products, grow revenue, and more
What is marketing automation triggers and why apply them in mail campaigns ✅ List of customer activities marketers should use to initiate triggered direct mail
First-Class Mail is for anyone sending a parcel 13 ounces or less. Learn what are the pricing options and how to send direct mail more efficiently with automation
Business mail forwarding services can save from the administrative hassle if you handle lots of mail. Learn how does mail forwarding work in our blog post
Programmatic direct mail marketing helps you engage more customers. Find out how it works and how to boost your marketing efforts with trigger-based mailings
A successful direct mail campaign is more than nicely-crafted mailings. It's about the actual impact. Learn how to measure direct mail marketing success rate here
Having mail delivery issues? Lost mail and undelivered items are some of the things that could go wrong. Learn how to ensure that mail delivery doesn't fail.
In a world engulfed by digital technologies, direct mail marketing still proves effective. Learn how to create a winning direct mail marketing strategy for 2022.
Speedy delivery of mail from businesses is of the utmost importance. This article focuses on what is first class mail, why it’s important, and the USPS first class packag
Find answers to frequently asked questions about direct mail advertising, its pros and cons, place in the digital marketing era, and possible uses in our blog post
Learn what is poor postal address data quality with some case studies and discover how exactly it affects your budget, how to calculate financial losses, and prevent them
Learn what direct marketing is and discover trends to follow in 2022: API-based software, advanced targeting, automated direct mail marketing, and more
How does it feel to pay for a package marked return to sender? Find out why a parcel may be returned to the shipper and learn how to prevent it from happening.
Learn what is direct mail processing API, how it works, and why mail APIs enhance the functionality of your existing software and your business productivity
Here’s how automated document generation, address verification, and other APIs integrated into inventory management tools help improve vendor & customer communications
Learn what is a web portal and why it needs HTML to PDF conversion to create documents, enable users to download them, archive files, and improve user experience
Learn why to achieve comprehensive banking and financial software automation you need PDF generation implemented through an HTML to PDF conversion API.
Learn what is custom HTML to PDF document rendering, what PDF parameters you can change to create tailored documents, and why to use an API generator for it
earn more about HTML to PDF conversion, how to manually prepare HTML files for rendering or how to do everything automatically using a fast HTML to PDF converter API
Learn how to generate HTML to PDF documents, retrieve, list, and delete conversions using the basic requests available in the HTML into PDF API provided by Inkit.
Find a concise explanation of how a company becomes ISO 9001 certified and what organizations can benefit from meeting 9001:2015 ISO requirements most.
Learn what e-billing is, what risks and benefits it entails, why you need PDF rendering to implement electronic bills, and more answers to common e-Billing questions.
Learn how shipping and delivery companies should handle online and offline document management issues, inaccurate shipment details, and other logistics challenges.
What is ad fatigue ✓ How to run ad fatigue research to know how customers respond to your communications ✓ Five ways to make your messages more noticeable.
Discover the advantages of paperless billing and documentation compared to paper-based and learn how to combine paper and digital documents effectively.
Learn what P2P marketing is and why you should have a P2P marketing strategy ✔️ Examples of peer-to-peer network marketing hacks with professional tips.
Learn how online retail businesses can make order shipment more reliable and what online customers should do with USPS lost packages and stolen shipments.
If you have doubts on what HTML into PDF converter is best for your business, this article will help you pick between open-source software and paid services
Learn how the transition to online, cost optimizations trends and other aspects of going paperless will increase demand for PDF rendering in the next few years.
A genuinely open address validation doesn't exist. But solutions for address verification can simplify your mailing processes and make them achieve the business goals.
Discover the common types of return abuse activities in e-commerce and how to deal with them using address verification, AVS checks, reviewed return policy, and more.
Make sure your orders never get shipped to the wrong address on Black Friday using address verification and automation to minimize the risk of misdelivery.
Marketing of luxury goods during the lockdown. Learn what offline promotion strategies luxury brands should use in 2020 and how to make them more effective.
If you're hyper-focused on digital marketing, direct mail automation probably isn't on your radar. But it should be if you're marketing these businesses.
Overview of Iterable report on cross-channel marketing. 3 Iterable direct mail marketing takeaways and main market trends. Cart abandonment benchmarks and stats.
Dental direct mail boasts high ROI and response rates. Learn which types of dental postcards to use and when. Discover how to optimize direct mail with Inkit.
Luxury brand marketing greatly differs from the mass market. Learn how to attract the attention of luxury customers by combining digital marketing & direct mail.
Mail in omni-channel customer retention. Why companies choose Inkit for their mail retention campaigns. Bite Squad’s case study: problems, solutions, and results.
The main characteristics of B2B business marketing. Examples of offline B2B advertising techniques. Inkit’s direct mail automation for offline B2B marketing.
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